SFSU College of Business | BUS 714 - Elements of Business Writing
Spring 2024 | Section: 01Z (9744) Tuesday 6:30-9:15 pm
Office Hours: Zoom meetings by appointment: Tuesdays 1-3 pm
Email: gchrist@sfsu.edu
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Week 8
Unit 3 Introduction: Definition-based claims & the Toulmin model
March 19
SUBMIT:
-
Cover Letter FINAL (Canvas)
READ & WATCH:
Toulmin Midterm Essay - Assignment Description
EA Chapter 7 pp 143-163 on Toulmin argumentation
EA Chapter 9 "Arguments of Definition" pp 197-223
STUDY:
Definition/Toulmin Argument - Sample practice 1
Definition/Toulmin Argument - Sample practice 2
Sample 5 (Toulmin modeling review)
LESSON:
Structuring arguments of definition & the Toulmin model
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Week 9
March 26
Spring Break - No class meeting
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Week 10
Workshop: Definition Arguments & The Toulmin Framework
April 2
SUBMIT:
-
Definition/Toulmin Exercise (Canvas)
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Reading QUIZ (in class)
READ:
NYT "Libel Law" opinion piece
NYT "Sex Education" opinion piece
STUDY:
Definition/Toulmin - Exercise Description
EXERCISE:
Group work: Outlining a Toulmin argument
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Week 11
April 9
Class Cancelled
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Week 12
Workshop: Logical Fallacies
April 16
SUBMIT:
-
Logical Fallacies QUIZ (Canvas)
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Reading QUIZ (In class)
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Week 10 Definition/Toulmin Exercise REVISION (Canvas)
READ & VIEW:
EA Chapter 5 "Fallacies of Argument" pp 79-95
EA Chapter 6 "Rhetorical Analysis" pp 97-130
WATCH:
STUDY:
Thinking Logically: Deduction & Induction
REVIEW:
How to Write a Great Essay Quickly
LESSON:
Logical fallacies practice & review
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Week 13
Unit Introduction: RFPs & Proposals
April 23
SUBMIT:
-
Definition/Toulmin ESSAY (timed in course, 700 words min; 6:30 pm deadline) (In class: Canvas)
READ:
EA Chap 12 "Proposals" pp 291-309
BWC "Proposals" pp 120-132
BWC "Formal Reports" pp 176-201
Project Proposal/RFP Assignment Description
Checklists for proposal writing
Business Plans vs Business Proposals
REVIEW (You are NOT required to read all of the items linked below. Read and refer to them only as needed throughout the proposal unit):
* Please Note: The resources below are LARGE scanned files:
Some may take time to load on your machine
Deadline Tips for Proposal Writing
PROPOSAL TEMPLATES:
LESSON:
Proposal writing & planning
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Week 14
Proposal planning & writing workshop
April 30
STUDY:
Abstract - Assignment Description
PenandthePad.com | How to Write an Abstract for a Proposal (web link)
WORKSHOP:
Group project development
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Week 15
Proposal planning & writing workshop
May 7
SUBMIT:
-
Abstract (1p min) (Canvas)
WORKSHOP:
Group project development
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Week 16
Project presentation & critique
May 14
Last day of class
SUBMIT:
-
Project Proposal/RFP (4 pp min) (Canvas)
REVIEW:
PRESENT & CRITIQUE:
Proposal will be screen shared for the class to review while your group informally presents its work for discussion and critique
Dates & Deadlines
First day of class: Tuesday, Jan 30
Add/Drop deadline: Friday, Feb 16
Spring Break: Mon-Fri, March 25-29
Withdraw deadline: Monday, April 22
Last day of class: Tuesday, May 14
Quick Resources
The Importance of Writing in Business
Quotation Integration Strategies
Citation Guide (web)
MLA Citation Generator (web)
APA Citation Generator (web)